Caroline Old

Digital Product Owner

Caroline brings a unique mix of strategic thinking and hands-on technical expertise to digital delivery at JBi. With a Law (LLB) Hons degree and a full stack software development diploma, she combines strong analytical skills with a clear understanding of how digital products are built and improved.

Before joining JBi, Caroline gained experience across product, strategy, UX and content while managing agency websites at dentsu, alongside working as a frontend engineer. She’s also worked in digital marketing at LEGO, giving her a well-rounded perspective on creating user-focused digital experiences.

At JBi, Caroline enjoys working with a wide range of stakeholders and teams, helping to bridge the gap between business needs, user expectations and technical delivery. She’s especially passionate about all things product and future-proofing, particularly in the ever-evolving age of AI.

Outside of work, Caroline loves keeping active through hot yoga, pilates and jogging, and enjoys long walks with her tiny Yorkie puppy. She’s also a big fan of music, reading and anything creative, including concerts, gigs and playing the piano whenever she can.

The More You Know

Caroline lived abroad for 5 years in Sweden & Portugal

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