Who are MCG Law?
MCG are a prestigious law firm based in the heart of London specialising in Real Estate, Corporate & Commercial, Litigation, Matrimonial/Family, Employment and Private Clients. With an extensive client portfolio, a wealth of experience and expertise, MCG Law stands out as one the most respected and established firms in London today.
What was required?
With near to all of the firm’s business originating from referrals and recommendations, MCG’s main requirement was to design a website that could effectively reflect the firm’s professional outlook as opposed to the website being put in place as a lead generator.
Additionally, MCG wanted to improve and enhance their image online and this required us working very closely with the firm on re-branding what they had at the time to better showcase the firm’s personality as a strong and corporate practice with a warm approach to it’s clients.
What we did
We worked closely to the brief and with MCG to ensure the design aspect of the website matched the minimalistic corporate idea that the client had envisaged.
We did this by developing a strong and professional colour palette that would run as a theme throughout the site, we did so we could bring the website up to date giving it an overall fresh feel.
Additionally we used specific images to make the site more attractive to the user so to enhance the overall user experience. We also rebranded the logo to make it more user friendly. Finally, we ensured that the site was both responsive on other devices and that as a content management system it could easily be managed by an administrator at the firm.
It was a pleasure working with MCG on building their corporate site and bringing it to a level to match the firm’s unique approach. Our initial aim was to update some key features on the website but we quickly extended the specification to include a branding overhaul, taking the initial project further to include more of our services. We’re delighted with the end result as we feel that this project in particular gave us an opportunity to work on a corporate legal website, an overall refreshing project for both the client and us!
What MCG said,
‘Our website before was out of date and didn’t do anything to engage visitors, we wanted a website that would compliment our firm’s professional approach and that’s when we approached JBi. We felt that JBi clearly understood our specification and were able to deliver exactly what we wanted – a fresh and corporate website. We’re really happy with what we have now.’