JBi-Film-Cover
JBi-Film-Cover

Fashion Tag It

With a passion for style and all things beautiful, Fashion Tag It brings together a global fashion community on a virtual tag board. It is here that users can draw and share a wealth of style inspiration, keep up with trends and ultimately plan their fabulous wardrobes!

The Brief

Our client quickly identified a gap in the online fashion market – that being the lack of a virtual tag board dedicated to fashion and that which could be shared by users on their individual social media platforms.

We worked closely with the client and developed an integrated and tailored platform from which both the client and members would be able to upload their fashion images and visuals and create their own tag board style inspirations. And in addition to building a bespoke platform, the client required that the website be built with responsive consideration.

What we did

Since the website would be largely characterised by user generated content – our objective and focus was to achieve excellent user experience. We looked to integrate a number of specialised web design features so to ensure we fully met this objective.

  • An infinite scroll to avoid image loading times
  • A website fully responsive on mobile and tablet devices
  • A simple and eye catching card tile effect to display images
  • An interactive CMS website allowing users to build their own account with their own style inspiration
  • High quality images and videos capturing fashion trends as the main content feature.

 JBi Verdict

We’re incredibly proud of Fashion Tag It not only because we love the concept behind the brand itself but also because of what the website offers its user – that being a truly interactive platform to build an online fashion community. The overall design of the website was inspired by both the client’s love for fashion and references to card tiles – a web design trend we particularly love. We think that the strong imagery and ability for members to take control of the site to a certain extent makes it a more of a niche website-unique to the ones we’ve worked on before. As a result, we’re thrilled with the final result as much as our fashion forward client are themselves!

What they said

‘Our experience with JBi Digital has been a positive one, having worked with them on our project we have found the team extremely helpful, focused to listening to our needs and helping to materialise our concept into reality. We are absolutely delighted with our Fashiontagit website! JBi understood the high standards our company had and were most efficient in delivering well within the limits. I would highly recommend working with them.’ 

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