Auction Website, Win It 4 Pennies

Win It 4 Pennies Auction Website

Win It 4 Pennies is an auction website that was launched by one of our clients this year, and it’s a great website if you are looking for INSANE chances to win todays best technology and tickets for the best events and concerts. This includes; football matches, formula 1 tickets, new iPads and more. Our digital agency was privileged to work on this project.

Why we like the website

The great minds behind Win It 4 Pennies are the type of people that are enthusiastic and forward thinking. They saw an opportunity in the market and went for it by building an auction website that is fun and easy to use.

The opportunities in this website are absolutely nuts! There are items being won at some ridiculous prices. Just this week someone won an iPad3 just for £5.12, now who wouldn’t be interested in that?

How WI4P works

WI4P is a reverse auction website. It’s familiar to other websites of it’s kind such as Mad Bid, where you buy credits to use when bidding for an item. Each item starts at a price of £0.00 and has a timer of 30 seconds. Once a bid is placed the timer resets back to 30 seconds again and the price of the item increases by 1p. The auction keeps going on until the timer eventually runs out, and the previous bidder is declared winner. One useful function is the Bid Butler, which makes the system bid automatically without the need to be in front of a computer. All you need to do is set the amount of bids you want to make, and at what price you would like it to start and end.

It’s all about strategy

I had never participated in any type of auction before I tried WI4P. Confident that I’d win an iPad with retina display, I bought myself the necessary credits I thought I’d require to win. As the auction started, I was shocked to find that I was competing with a whole range of people who were just as hopeful as I was. The auction went on until 12.00 am, when my body gave up on me and I fell asleep. I woke up at 5.00 am to find out that at 12.30 am someone had won the item.Â

If I had thought about my strategy before going crazy and wasting so many credits, I could have had more of a chance of winning that iPad. Anyway I’m waffling on, enough about me. WI4P is more than just an auction website, it is a competitive website. What do I mean by this? Well, as you watch an auction, you can see the names of the people as they place their bids. This gives the auction website a competitive and social atmosphere where users go head to head to reach a goal. Although you can’t see or communicate with the people you’re competing with, you can see who the biggest threat is, and this makes it very personal as you monitor their habits and develop a sense of timing to work in your favour.

Summary

WI4P is fun, exciting, and challenging. If you’re the competitive then you will love this auction website. You can feel a rush as the countdown begins to get closer to the final 10 seconds. There’s a bright future ahead for the guys at WI4P, so our London web agency will be keeping a close eye on how they develop.