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Embody Fitness

Embody Fitness is a start-up revolution within the world of personal training. Run by a team packed with Olympic experience, Embody Fitness provide a world class personal training service aimed towards those who want gold medal results.

Based in the heart of London, their personalised exclusive facilities cater for a vast range of training and work out exercises – all of which is becoming very popular to the likes of Men’s Health and other major health and fitness brands.

What was required?

Embody Fitness came to us to design, develop and build an online brand in the form of a website delivering customers all the information they needed about their services, their athletes and private clients, their team as well as news and advice regarding the industry.

By learning and understanding the needs of the industry, an extremely high quality and modern design to the website was required to reflect the ethos and nature of Embody Fitness. Nike was a huge contributor to inspiring our designers to understand the level of design needed to successfully portray the business for what it was.

What we did

  • Create brand guidelines for the business including the company logo and fonts.
  • A new public facing website for visitors to increase awareness, enquiries, and most of all sales.
  • A simplistic, modern and spacious website design inspired by Nike
  • A WordPress CMS website that will be easy for the business to maintain and update.
  • Page segregation functionality, so individual sections of each page can be highlighted differently adding a variation to the general design template.
  • An interactive area for testimonials and client reviews to showcase the successes the business provides.
  • An equally interactive homepage consisting of various sliding banners and images outlining the different sections of the website.
  • High quality graphics and imagery portraying each and every page coinciding with strong and effective content.

JBi verdict

Not only do we feel this website is one of the best additions to our portfolio, the website itself consists of an extremely flexible structure, allowing Embody Fitness to consistently update the website with great detail.

The design of the website was inspired by an “empty gallery” effect by using soft gradients and neutral colours, this allowed the high quality imagery and content to be showcased strongly throughout the site giving visitors exactly what they need.

Overall, we are extremely pleased with the final product. Embody Fitness wanted a world class website, and that’s exactly what they got!

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